Soulstice
I’ve worked on many multi-platform campaigns for over 100 game titles over the past decade, creating digital and print ads, social media assets, packaging, presentations, event booth graphics, email marketing, website designs, merchandise, and more. All of these projects work together to create awareness and build a strong community for pre-launch, launch, and post-launch engagements and, ultimately, sales.
Soulstice is a great example of a product I worked on which had an extensive marketing strategy requiring a heavy asset production.Services
Multi-Channel Marketing
Packaging
CRM
Website
Social Media
Print and Digital Ads
Retail Listings
Metadata (PlayStation, Xbox, Nintendo, Steam, Epic)
OST Vinyl Cover
A campaign begins with receiving game “key” art from the developers, which is used to inform and create the array of marketing visuals needed to advertise the game, get it ready for worldwide physical and digital release, and to execute future promotional strategies.Digital assets come in many shapes and sizes, ranging from a full page background, to a tiny mobile ad. Art, messaging, and CTA buttons need to be legible and appropriate for the size and context. All the art on this page are examples of the variety of assets I had to create for various marketing beats to work across all touch points.